Africa Teleshopping Market By Operation Type By Category By Payment Mode, By Source of Order, By Country, Competition Forecast 2023 | TechSci Research
Africa teleshopping market stood at $ 112 million in 2017 and is projected to grow at a CAGR of over 3.5% to reach $ 139 million by 2023, on the back of growing television penetration, influx of streaming services and satellite TV, and growing media & advertising industry. Some of the other factors expected to aid Africa teleshopping market are increasing use of mobile wallet, attractive product demonstrations and product promotion by teleshopping companies on the social media platforms.
Years considered for this report:
Historical Years: 2013-2016
Base Year: 2017
Estimated Year: 2018
Forecast Period: 2019–2023
Objective of the Study:
- To analyze and forecast Africa teleshopping market size.
- To define, classify and forecast Africa teleshopping market on the basis of operation type, category, payment mode, source of order, region and company.
- To analyze and forecast the market share, in terms of value, for Africa teleshopping market with respect to operation type: Dedicated channel and Infomercial.
- To identify tailwinds and headwinds for Africa teleshopping market.
- To examine business model and average order size in Africa teleshopping market.
- To strategically profile the leading players operating in Africa teleshopping market.
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Africa teleshopping market is controlled by these major players, namely – Verimark Holdings Ltd., Homemark (Pty) Ltd, Moneymart Multimedia Services Ltd., Africa Shopping Network (Pty) Ltd, Tevo, Citrus TV FZ LLC, Gemporia Limited, and Mulin TV Shopping, among others.
TechSci Research performed both primary as well as exhaustive secondary research for this study. Initially, TechSci Research sourced a list of teleshopping companies operating in Africa. Subsequently, TechSci Research conducted primary research surveys with the identified companies. While interviewing, the respondents were also enquired about their competitors. Through this technique, TechSci Research was able to include teleshopping companies which could not be identified due to the limitations of secondary research. TechSci Research analyzed the categories, payment mode, and regional presence of all major teleshopping companies across the region.
TechSci Research calculated the market size for Africa teleshopping market using a bottom-up approach, where teleshopping companies value shares data for operation type (dedicated channel and infomercial) was recorded and forecast for the future years. TechSci Research sourced these values from industry experts and company representatives and externally validated through analyzing historical sales data of respective companies to arrive at the overall market size. Various secondary sources such as Company Annual Reports, International Monetary Fund (IMF), Ministry of Information and Broadcasting, Intelligence Agency (CIA), World Bank, Press Releases, Industry Magazines, Industry reports, News Dailies, Credible Paid Databases, Proprietary Databases, etc., were also reviewed by TechSci Research.
Key Target Audience:
- Teleshopping Companies
- Organizations, forums and alliances related to Teleshopping
- Government bodies such as regulating authorities and policy makers
- Market research and consulting firms
The study is useful in providing answers to several critical questions that are important for the industry stakeholders such as teleshopping companies and industry experts. The study would also help them to target the growing segments over the coming years, thereby aiding the stakeholders in taking investment decisions and facilitating their expansion.
Report Scope:
In this report, the Africa teleshopping market has been segmented into the following categories in addition to the industry trends which have also been detailed below:
- Market, by Operation Type:
- Dedicated Channel
- Infomercial
- Market, by Payment Mode:
- Cash on Delivery
- Debit/Credit Card
- Mobile Wallet
- Net Banking
- Market, by Category:
- Home Furniture & Furnishing
- Apparel, Footwear & Accessories
- Consumer Electronics & Appliances
- Gold Costume Jewelry
- Hardware
- Diamond Costume Jewelry
- Silver Costume Jewelry
- Market, by Source of Order:
- Television
- Internet
- Market, by Country:
- South Africa
- Nigeria
- Kenya
- Rest of Africa
Competitive Landscape
Company Profiles: Detailed analysis of the major companies present in Africa teleshopping market.
Voice of Customer: Customer Analysis by considering the parameters: frequency of ordering, preferred mode of payment, customer spending pattern, brand awareness, preferred time of ordering, key sources of awareness, and key factors influencing online purchase of goods.
Available Customizations:
With the given market data, TechSci Research offers customizations according to a company’s specific needs. The following customization options are available for the report:
Channel Partner Analysis
- Detailed list of teleshopping companies across all major Cities.
Company Information
- Detailed analysis and profiling of additional market players (up to five).
In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com
In case you don’t find what you are looking for, please get in touch with our custom research team at sales@techsciresearch.com
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